Pricing that grows with you.
One subscription unlocks the whole platform. Pick the volume that fits, and only pay more as you grow.
Beyond your plan, you only pay for what you use.
Included every month
Each plan comes with daily outreach sends, Beacon events, and Operator credit baked in. Nothing extra to think about until you outgrow it.
Then it meters
Past the included allowance, Operator usage (sends, data, and compute) draws from your prepaid wallet. Beacon event overage is billed on your monthly invoice at usage rates.
Pauses gracefully
When the wallet runs empty Operator stops cleanly and tells you. Nothing breaks. Top up and it resumes.
The details, answered.
Plans and getting started
Which plan should I pick?
Starter if you're a solo founder getting your first venture off the ground. Growth once outreach volume and multiple ICPs start to matter. Scale for high volume, agencies, or sending from your own brand. You can change plans anytime, so there's no need to overbuy on day one.
What's the difference between the plans?
Every plan unlocks the whole platform: Operator, Signals, Strategy, Pipeline, Beacon, and Radar. What scales is volume, outreach sends, ICPs, Beacon events, tracked prompts, Operator credit, and support. Scale adds Custom Brand, so outreach goes out under your own domain.
Is there a free trial?
No, but onboarding is free. Point the Operator at your URL and watch it research your market and surface real prospects before you pay. You only subscribe once it returns buyers worth reaching.
How long does setup take?
Minutes. You paste a URL, the Operator researches your market, builds an ICP, and starts surfacing prospects. Connect a mailbox and it can be sending the same day.
Can I change plans or cancel anytime?
Yes. Upgrade, downgrade, or cancel whenever you like, with no lock-in and no contract. Changes take effect on your next cycle, and your prospects and pipeline stay yours to export on the way out.
Billing and usage
What is a venture?
A venture is one product or company you run go-to-market for. Each plan covers a single venture, so its volume and features apply to that one. Running more than one? Each venture gets its own plan.
What counts as an outreach send?
Each personalized message the Operator sends to a prospect counts as one send. Every plan includes a monthly allowance.
What is the wallet, and what draws from it?
The wallet is prepaid balance that funds Operator overage beyond your plan's included allowance: extra outreach sends, data enrichment, and compute. Each plan includes an Operator credit that refreshes every month (unused credit doesn't roll over), and you only pay for what Operator actually uses. Credit you purchase yourself never expires and is only drawn after the monthly credit is used. Beacon event overage isn't drawn from the wallet, it's billed on your monthly invoice.
What happens if I go over my plan?
It keeps running. Operator overage (sends, data, and compute) meters against your prepaid wallet at usage rates, and Beacon event overage is billed on your monthly invoice. Nothing stops mid-cycle and nothing is billed by surprise.
What happens if my wallet runs out?
The Operator pauses gracefully and tells you. Nothing breaks and no work is lost. Top up and it resumes exactly where it left off.
How does Beacon billing work?
Each plan includes a monthly allowance of tracked website events. Beyond that, events are billed on your monthly invoice at usage rates, so a traffic spike never breaks anything. Beacon overage is invoiced separately from the prepaid wallet, which funds Operator usage.
The product
How does the Operator decide who to contact?
It combines your Strategy, the ICP it builds and tunes, with live Signals, buying intent across the market, to reach the right buyers at the right moment. You can steer it anytime.
What are Signals?
Live buying-intent events: hiring, funding, tech changes, and more. Starter tracks the core sources, Growth tracks the full set, and Scale adds custom triggers. Every signal comes with the evidence behind it.
Can I run more than one ICP?
Yes. Starter runs one ICP, Growth up to three, and Scale unlimited. The Operator tunes each one automatically from who replies.
What is Custom Brand?
Custom Brand sends outreach from your own domain and identity instead of a shared one. It's included on Scale.
Data and deliverability
Do I bring my own mailbox?
Yes. You connect your own Gmail or Outlook, so cold outreach sends from a real, warmed-up inbox rather than a shared domain. Deliverability comes first, with built-in bounce and complaint protection.
Is my data secure, and who owns it?
Your data is yours. We use it only to run your go-to-market for you, never to resell or share, and you can export your pipeline and prospects at any time. If you cancel, you take the data with you.